The Ghost Town Pumpkin Festival, a virtual Halloween experience initiated during the 2020 pandemic lockdown, has now become an annual tradition. Created by game developer Adam Robinson-Yu after his real-life pumpkin festival was cancelled, the game allows players to explore a spooky micro-world as adorable ghosts, encountering player-created pumpkins. Every year, the game introduces new features, with a haunted house escape room added in 2024, and a movie theatre playing silent films introduced in 2025. The virtual pumpkin festival offers an alternative, less costly and more immersive Halloween experience for kids and adults alike.