A rising number of women are opting for hair transplant surgeries, traditionally associated with men, to address issues of high hairlines and thinning hair. However, the procedure’s high cost and prevalence of botched jobs raise safety concerns. Aria, 27, began losing her hair after contracting COVID-19 in 2021 and is now set to undergo a £5,500 hair transplant procedure at a Portsmouth clinic. She represents a growing demographic of women turning to hair transplant surgeries for a solution to hair loss and the accompanying self-consciousness.